A&E COFFEE EQUIPMENT PRIVACY POLICY

Last Updated: 19/11/2025

1. Introduction

This Privacy Policy describes how A&E Coffee Equipment (operating the website eacoffeesupplies.com) (the "Site" or "we") collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

 

2. Contact

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at erin@eacoffeesupplies.com or by mail using the details provided below: 

A&E Coffee Equipment, 64 Oaklands Avenue, Heanor, Derbyshire, DE75 7BB, United Kingdom

 

3. Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as "Personal Information".

 

Device Information

  • Purpose of collection: To load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
  • Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
  • Disclosure for a business purpose: Shared with our processor Shopify.
  • Personal Information collected: Version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.

 

 

Order Information

  • Purpose of collection: To provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
  • Source of collection: Collected from you.
  • Disclosure for a business purpose: Shared with our processor Shopify, and with shipping and fulfillment providers as necessary to deliver your order.
  • Personal Information collected: Name, billing address, shipping address, payment information (including credit card numbers, processed via Shopify Payments), email address, and phone number.

 

Customer Support Information

  • Purpose of collection: To provide customer support.
  • Source of collection: Collected from you.
  • Disclosure for a business purpose: Not shared with any third-party vendors for customer support purposes.
  • Personal Information collected: The information you provide when you contact us, such as your name, email address, and the details of your inquiry.

 

4. Minors 

The Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address above to request deletion.

 

5. Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

  • We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

 

6. Advertising and Analytics

We do not use your Personal Information for targeted or behavioral advertising. We do not engage in advertising campaigns that track your activity across other websites to serve you personalized ads.

However, our website is built on the Shopify platform. Shopify uses necessary cookies and similar technologies to operate our online store effectively. This includes:

  • Basic Analytics: Shopify provides us with aggregated, non-identifiable reports on site traffic and sales trends (e.g., total number of visitors, which products are popular). This helps us understand overall business performance but is not used to analyze individual customer behavior.
  • Essential Functionality: Cookies are used for critical functions like maintaining your shopping cart and keeping you logged in during your session.

 

Our marketing efforts are primarily professional and conducted through platforms like LinkedIn, which are focused on business-to-business engagement. We do not use individual customer data from our store for targeted social media advertising on platforms like Facebook, Instagram, or Google Ads.

Your Controls: You can manage cookie preferences through your browser settings. Please note that blocking certain cookies may impact the functionality of the online store, such as the ability to log in or make a purchase.

 

7. Using Personal Information

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

 

8. Your Rights

GDPR 

If you are a resident of the European Economic Area (EEA), you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above.

CCPA 

If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the 'Right to Know'), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above.

 

9. Cookies

A cookie is a small amount of information that's downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, and advertising cookies. The specific cookies used are standard for Shopify-powered stores and are used to maintain your shopping cart, remember your preferences, and optimize your experience. You can control and manage cookies through your browser settings.

 

10. Do Not Track

Please note that because there is no consistent industry understanding of how to respond to "Do Not Track" signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

 

11. Changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

 

12. Complaints

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact the UK supervisory authority, the Information Commissioner's Office (ICO), here: https://ico.org.uk/make-a-complaint/